Episode 101: Running the Fastest Growing Company in Iowa

Katie Patterson is the CEO of the company, Happy Medium which was founded in Des Moines, IA in 2010. Happy Medium is a digital interactive advertising agency that has grown over 784% in the last 3 years. With a team of 18 people, they have also invented their first product, the Happy Board.  Katie speaks about her journey in becoming a successful business as well as tips she gives to anybody out there with a creative idea.

Questions Asked:

  • Where did you get started with the idea of Happy Medium?
  • What were the biggest struggles of growing this business?
  • What is the next step for Happy Medium? More locations?
  • How do you see social media changing in the future?
  • Which platform is preferred in social media?
  • What are your top tips for utilizing SEO?
  • How do you balance work and personal life?
  • What would be a top book or resource?
  • What are your final tips?

Key Topics Discussed:

  • Journey of Happy Medium
  • Reasoning on why you need a team
  • Social Media affecting the world
  • SEO (Search Engine Optimization)
  • Balance the life of an entrepreneur

Top 3 Tips for Anybody

  • Gender doesn’t matter when being an entrepreneur
  • Take the risk in starting your own business
  • Don’t forget about your own value

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By |2017-03-25T14:43:35-04:00February 4th, 2016|BTA Blog, Podcasts & Posts, Uncategorized|

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